Fingular, a Singapore-headquartered fintech holding company, has announced the launch of Tazee, a new Shariah-first consumer financing brand in Malaysia. The initiative is designed to provide fully Shariah-compliant, fast, and accessible digital financing solutions tailored specifically to local market needs.
Access to reliable Shariah-aligned digital financial services remains a challenge for many consumers. Traditional Islamic banks typically focus on higher-value financing with longer tenors, while many short-term providers offer products where Shariah compliance is not consistently applied. Tazee aims to bridge this gap by delivering a seamless digital experience built entirely around transparent and fully compliant financial structures.
The platform offers quick and user-friendly digital financing solutions, with plans to introduce installment-based options in the near future. Currently, the service is available via web and Android platforms, with an iOS version expected to launch soon.
All Tazee products are structured using Tawarruq (Commodity Murabahah) and executed through a Shariah-compliant digital commodity trading platform. This ensures that every transaction is conducted with full transparency and in accordance with Islamic finance principles. The operating entity, Wawasan Sdn. Bhd., has also secured independent Shariah certification from a leading Malaysian advisory firm, reinforcing its commitment to compliance.
“With Tazee, we are not simply introducing a new product—we are building a dedicated solution for customers who prioritize Shariah compliance,” said Maxim Chernushchenko, Co-Founder of Fingular. “While Malaysia has a well-established Islamic finance ecosystem, there remains a clear gap in the digital space for fast, small-ticket financing. Our goal is to address this through transparent structures and a fully digital user experience.”
As the global Islamic finance industry continues to expand, with assets projected to approach $6 trillion, Tazee positions itself as a focused, digital-first player in Malaysia’s evolving financial landscape. In the near term, the company will focus on growing its customer base, refining its product offering, and establishing itself as a trusted provider of Shariah-compliant digital financing solutions.